Schedule

Get the most out of Masters of Product Marketing, here’s the run of events.

2022/10/05

Understanding your sales prospect: the complexity of the buyer's journey

05 October 2022, 09:30 AM
Tracy Schlabach
Head of Marketing, Accusoft
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The journey from a solo PMM to a Head of Product Marketing

05 October 2022, 10:00 AM
Ashley Herbert
Head of Product Marketing, Recruitee
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Start strong, drive impact: how to build a strategic product marketing function

05 October 2022, 10:30 AM
Tracy Montour
Director of Product Marketing, Hiredscore
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How to drive more impactful GTM strategies with market & customer insights

05 October 2022, 11:30 AM
Morgan Molnar
Director of Product & Industry Marketing, Momentive
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Policy is the new product marketing channel

05 October 2022, 02:00 PM
Maura Tuohy Di Muro
Director, Product Marketing, Discord
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Panel: Overlap between product marketing and design

05 October 2022, 02:30 PM
Yoni Solomon, Paola Cabrini, Emily Deeks & Ida Strom
Gympass, Kiwi.com, Zoopla & Mercury
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5 key strategies to take your customer obsession to the next level

05 October 2022, 03:30 PM
Sally Revell
Head of Product Marketing, Google
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Product Marketing Awards 2022 - Winners Announcements

05 October 2022, 04:00 PM
Rose Johnstone
Head of Community & Events, Product Marketing Alliance
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2022/10/06

Panel: Growing your career in product marketing

06 October 2022, 09:30 AM
Andy Marchant, Asya Bashina, Olivia McNaughten & Suat Ozsoy
TomTom, LinkSquares, Rho & Epson Europe B.V.
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Fireside chat: The power of insights in product marketing

06 October 2022, 10:30 AM
Mayank Jain
Swiggy, Head of Product Marketing
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How to scale the product marketing management ladder

06 October 2022, 11:00 AM
Hal Sherrington
Head of Product Portfolio LATAM, Uber
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Competitive intel: launching an impactful program as a solo PMM

06 October 2022, 11:30 AM
Daniel Johnson
Director of Product Marketing, Phil
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Panel: A guide to successful data-driven marketing strategies

06 October 2022, 12:00 PM
Virginia Ford-Young & Mantas Ratomskis
S&P Global & Kilo Health
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A practical guide to creating a winning positioning and messaging strategy

06 October 2022, 01:00 PM
Daniel Kuperman
Head of Core Product Marketing & GTM, Atlassian
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Does product marketing need a rebrand?

06 October 2022, 01:30 PM
Priya Rajeswaran
Head of Technology Marketing, EY
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Breaking up with your go-to-market checklist (why it's time to call it a day)

06 October 2022, 02:00 PM
Fiona Finn
Director of Product Marketing, Jane App
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The product truth well told: an exercise in storytelling

06 October 2022, 02:30 PM
Pedro Bojikian
Director of Product Marketing, Microsoft
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Navigating your career into and within product marketing

06 October 2022, 03:00 PM
Sudha Ranganathan
Director, Product Marketing, LinkedIn
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